Glasgow 2014 has appointed the BBC as the Domestic Broadcast Rights Holder for the XX Commonwealth Games.
The BBC investment in Glasgow 2014 reflects the importance of the Games to the Home nations and offers the Organising Committee an unparalleled platform for the promotion of the Games to the widest possible UK audience.
The BBC Network offers coverage of the Glasgow 2014 Commonwealth Games through the BBC One and BBC Two television networks, news coverage across the BBC Radio and TV networks (including Radio 5 Live and Sports Extra), red button interactive and/or IPTV services, the BBC Sport website and international promotion of the Games through BBC World News and the BBC World Service.
In addition, it is expected that the BBC’s Nations and Regions sport and news teams for television, radio and online will generate considerable additional interest by focusing on the performance of local competitors in those parts of the British Isles which compete at the Games as separate teams.
The BBC has a long association with the Commonwealth Games which dates back to the first British Empire and Commonwealth Games in 1954, and the organisation will bring unrivalled experience of covering major multi-sport Games.
Glasgow 2014 anticipates significant benefits from this experience in relation to shaping the host broadcast production of the Games, to ensure the highest quality output is achieved.
Glasgow 2014 Chairman, Lord Smith of Kelvin said:
“I am delighted that the BBC has taken up the domestic rights for the Commonwealth Games and I believe this deal represents a huge vote of confidence in Glasgow 2014 as well as the Commonwealth Games movement in general. We anticipate some of the world’s highest profile athletes will compete at our Games, fresh from their successes at London 2012.
“The added spice will be seeing the stars of Team GB in their own national colours in Glasgow, just two years later. The BBC’s reach will help us to generate a huge level of excitement and anticipation in the lead up to the biggest event Scotland will ever have hosted.”
Ken MacQuarrie, Director of BBC Scotland, said:
“BBC Scotland will have a special role at the heart of our coverage in giving the Games extensive exposure in Scotland across our dedicated TV, radio and online services – all of which will make the Glasgow 2014 Commonwealth Games a truly momentous occasion in Scotland.”
Minister for Commonwealth Games and Sport Shona Robison said:
"The Glasgow 2014 Commonwealth Games will showcase Scotland to the world and this is another key milestone in the delivery of the Games. While we urge everyone to come to Scotland and be part of this great event, I am pleased that the award of the domestic rights to the BBC means that most people in the UK will be able to enjoy the spectacle of the Games on free to view television in their homes.
“Income from the sale of broadcasting rights is a welcome contribution to the Games Budget alongside the funds provided by the Scottish Government and its funding partners."
Note to Editors
1. The BBC’s network television channels are watched by 85% of the population each week, whilst 66% listen to the BBC’s national radio stations.
2. The BBC’s submission to the David Davies Review of listed sporting events stated the following: “The Commonwealth Games is second only to the Olympics in bringing together so many countries to compete in many sports and events. As England, Wales, Scotland and Northern Ireland compete as separate teams, the Games are particularly important to the nations. Glasgow has been selected to host the Games in 2014. When the Games were hosted by Manchester in 2002, they reached 40.3 million people – nearly 73% of the UK population, a level of reach on a par with the Olympics, the football World Cup and Euros (i.e. over 40 million). The audience peaked at 9.7 million for the Closing Ceremony.”
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